Evaluation criteria

• Business Potential: The potential market of customers for the presented product is attractive and the business model is strong
   
• Team experience: Company team has skills and experience to grow the business and is able/willing to work with industry & research
   
• Product / Technology merit: Technology or product solutions developed are state-of-the-art and well advanced compared to the competitors
   
• Competitive position: The company is well positioned in the market in comparison with its competitors
   
• Investment or partnering interest: The demand/offer to invest in or partner with the company is well defined and potentially attractive for partners
   
• Company profile quality: Information available from company profile sheet is complete, clear, balanced and convincing
   
• Company Presentation quality: Presentation is complete, clear, balanced and convincing